Write Killer Headlines Without Thinking

I was going through an email autoresponder course at McMasters, and came across this at video 3 week 1 forum. And I realized that this formula is very important in your advertising (think FB Ads), and easy.

Anyay, I’ve want to share this with because I do believe it will help you in your advertising/copywriting efforts, as it did mine.

Here’s the link to the post and the post itself below.

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Are You Retargeting Your Visitors?

Did you know that only about 20% of all first-time visitors to a website will become a conversion on that visit?  That means 80% of your site’s visitors are leaving without converting, even if they want to.  With shopping cart abandonment making major waves in the eCommerce industry because of how recoverable these consumers are (studies show that about 68% of all abandoned shopping carts can be recovered), it only makes sense that the people who bounce off your site are recoverable as well, even if you don’t run an eCommerce site.

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5 Key Points That A Make Good Sales Page Copy Great

January in internet marketing land should be called copytime. Every website out there is looking for brand new copy, from blogs to social media posts to web copy, or in direct marketers term, Sales Page. Of these three important types of copy, only one is going to represent your website day in and day out. While none should be ignored or written off with any type of nonchalance, I personally believe that Sales Page copy should be the most scrutinized of the three.

After all, many blogs are informal. Social posts aren’t meant to serve as your doctorate. But sales  copy, this is what get’s people take action when they get to your site.  So, it’s easy to see why sales copy should be carefully crafted, but it’s not always so simple to see how it should be crafted.

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How to Fix a Broken WordPress Install

While WordPress is easily the most simple to use and complete blogging platform and content management system out there on the market, it does have a few major flaws. One of them in particular can be extremely frustrating to deal with and that’s when the software breaks down. WordPress is software so just like any other software program, yours can stop working and create all types of problems for your marketing operations.

When WordPress “breaks,” the culprit can be any number of things: faulty plugins, corrupted files, problems in the database, etc. The good news is that most of the time, your data will remain unharmed, it’s just that your blogs and/or site won’t be visible to the public (meaning no sales, which is equally bad!). The even better news is that it’s super easy to fix a broken WordPress install. Here’s how.

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